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Business: Graduate: Business Plans

Getting Started

What is a Business Plan?

business plan is a written document that describes the business, outlines business goals, and details the route that will be taken to achieve those goals. Key components of a business plan include: a description of the company's organization, management, and products or services; financial projections; funding requirement; analyses of the industry, market, and competitors; and sales and marketing strategies.

Ten Questions That You Should Try to Answer 

Try to address the following ten big questions as completely as possible. Remember, you should not simply talk about a general idea (those are "a dime a dozen"), rather, try to present a concise concept with a clear economic model, convincing everyone that you can actually make it happen.

  • 1. What's the PROBLEM?
  • 2. What's your SOLUTION?
  • 3. How large is the MARKET?
  • 4. Who is the COMPETITION?
  • 5. What makes you so SPECIAL?
  • 6. What's your ECONOMIC MODEL?
  • 7. How exactly will you achieve SALES?
  • 8. Have you assembled a qualified TEAM?
  • 9. How will you secure required RESOURCES?
  • 10. What are you proposing for an INVESTMENT?

Source: Pace University Entrepreneurship Lab

Articles to Print

Business Plans Handbook

Business Plans Handbooks can be requested from other I-Share Libraries.  There are several different volumes to choose from with each volume's content section identifying sample plans from different business sectors. Recommend reviewing contents before requesting  a specific volume in order to determine the type of business that might offer the most insight for your plan.  Requests for books can be made directly by following the links in the Library catalog.

Business Plans Handbook Online Examples

 A compilation of actual business plans developed by small businesses throughout North America

Online Resources for Business Plan Templates & Guidance

Small Business Administration (SBA)

Learn how to write a business plan quickly and efficiently with a business plan template.

Free business plans with examples filtered by industry. 

Free template from the nation's largest network of volunteer, expert business mentors dedicated to helping small businesses get off the ground. Providing education and mentorship since 1964.


How to Write a Business plan in 13 chapters including plan examples and resources found in Appendix. Discover Business mission is to strive to help make future business students better with in-depth resources, subject guides and rankings.

Business Databases

Did you know CUC has access to thousands of business journals?

Click on the link below to be taken directly taken to the Library Catalog that has organized our business full-text journals.


Remember: if you are looking for a specific article title, look for it in EBSCO first, then check Google Scholar. If you still cannot find it, request the material through EBSCO.

How to access CUC databases and find articles
  1. Go to the library's website
  2. To search journals that are hosted by EBSCO, click on the box labeled Find Articles; use your Concordia login if prompted
  3. Select all databases
  4. From this Advanced Search page, put in your key terms into the search boxes
  5. Select the boxes labeled "peer reviewed" and "full text", then click the big, green search box on top

Tip: Experiment with your keywords and don't type out a sentence (it's not Google)

Remember: You can request articles that are not full text!

Requesting articles from the library is free!

Navigate CUC databases at anytime! If there are articles you would like but are not available in EBSCO, click on "Request this Item". Fill out the form and the library team will send the request to you via email as soon as possible. Please allow 4 days of processing time.

If you cannot locate the article record in EBSCO and still want to request the article, fill out the Interlibrary Loan Request form.

Look at the video below:

Requesting an Article in EBSCO

Request books from over 80 Illinois institutions!

How to request a book in the I-Share catalog from another institution: 

  1. Go to the library's website
  2. Paste the ISBN or title of the book you are looking for in the search bar OR go to the I-Share Catalog homepage
  3. Make sure "All I-Share Libraries" is selected 
  4. Click on the title of the book and verify that it is the edition you need
  5. Click on "Sign in"
  6. Click on CUC Students, Faculty & Staff Login
  7. Enter your CUC login credential is necessary--you will then see your name in the upper righthand corner
  8. Click on "I-Share" and verify your pick up location (it defaults to the Klinck Memorial Library)
  9. Click "Send Request" and an email will be sent to you to verify your submission and when the material arrives for pick up.


What is a Business Plan video